Marloes Blaas Catwalk Fashion Show SS2010
Like Franciscus van der Meer, Marloes Blaas also used the second World War as an inspiration. She drew much inspiration from peasant life and the atmosphere surrounding the liberation of that war.
We saw an army green uniform and a thick black leather top which looked very powerful. There were tough shorts with extra pockets and well tailored jackets. On the other hand Marloes opted for airy fabrics and feminine faded prints. So there were some contradictions in this collection.
We have to say the army outfits looked slightly stronger than the elegant, airy items. The prints looked great, yet the army clothes looked more outspoken and different from what we’ve seen before.
Interview Iris van Herpen at AIFW
July 16, 2010 by Jetty
Filed under Amsterdam, Featured Video, Video
Interview met Iris van Herpen over haar collectie die ze tijdens de Amsterdam fashion week showde. De collectie bestond uit tien outfits en was absoluut de moeite waard!
[vimeo]http://vimeo.com/13389655[/vimeo]
Oda Pausma Catwalk Fashion Show SS2011
‘Hobohemian Heaven’ was the title of Oda Pausma’s collection, she presented on Thursday. It was based on the fusion of two worlds: poetical and rebellion. Imagine live under the roof of the boheme, artists haven, the Chelsea Hotel New York of the seventies….
Jiska van Rossum Catwalk Fashion Show SS2011
Designer Jiska van Rossum presented her collection ‘Adorned in Elegance’ this week. Like in al her clothes sensuality and temptation were important aspects of her menswear clothes.
Individuals by AMFI Catwalk Fashion Show SS2011
July 16, 2010 by Jetty
Filed under Amsterdam, Fashion, Featured Items
The Individuals fashion show we saw on Thursday was named Some dream of running away to the circus. The show was all about elegant wearable clothes with fun details. After lots of smoke was blown in the air the first girls appeared. They wore dresses, tops and pants in purple and champagne. Some pleats and fringes were nice details and most of the clothes were loose fitting.
Leather accessories like gloves and knee-bands gave the looks a fun twist. And the knee stockings added some extra color.
The models all had beautiful make-up, completely matching with the show’s circus theme. The colors of their clothes (dazzling white, popping pink, daring turquoise en cannon ball black) were used for the make-up as well.
The collection had some pretty strong outfits in it. They were beautifully tailored and had a nice, wearable silhouette.
Individuals is an ever changing collective of young creative designers. By combining talent every time an inspiring story is told. Every generation adds it’s own unique chapter to the continuing story of Individuals.
Individuals is sold in the Netherlands and is now focusing on expanding abroad (United States, France, Japan and Denmark). In September an Individuals pop-up store will be opened in London.
AIFW Streethearts Award #2
Also at the second day of the Amsterdam International Fashionweek we could spot more beautiful Streethearts. Keep up the good work boys and girls and you will certainly be selected for the AIFW Streethearts Award by Team Peter Stigter & Maasmechelen Village.
Don’t forget to pick up an erlarged print of your photo, your €50 gift card and enter the competition!
The AIWF Streethearts Award is an upgraded version of our streetfashion-project/competition we’ve introduced last season at Amsterdam International Fashion Week. Thanks to Maasmechelen Village we are able to hand out a serious award this time: a shoppingvoucher worth 500 euro.
This is how it works:
Streetfashion-photographers of Team Peter Stigter will try to spot as many fabulous outfits as possible in and around the AIFW-venue at the Westergas-terrain. The best outfits will be shown on the wall in the AIFW lounge.
If your picture is selected and featured on the wall you can register at one of the hostesses at the Streethearts-desk, collect an enlarged picture of your photo and receive a 50 euro gift card. Once you’ve been registered you will enter the competition.
On Sunday-afternoon the winner will be selected by Team Peter Stigter, AIFW and Maasmechelen Village.
Openinghours: Thursday – Saturday from 14.00 – 22.00 h and Sunday from 15.00-17.00 h.
More info: www.MaasmechelenVillage.nl
AIFW Sfeer Dag 1
July 16, 2010 by Jetty
Filed under Amsterdam, Featured Video, Video
Impressie van de eerste dag AIFW Amsterdam Fashion Week. De opening en shows van Iris van Herpen en Spijkers & Spijkers.
[vimeo]http://vimeo.com/13387870[/vimeo]
Iris van Herpen – Backstage – SS2011
We were backstage at the Iris van Herpen fashion show this week. Check out the looks, the hair & the make-up.
SIS by Spijkers en Spijkers – Backstage – SS2011
July 16, 2010 by Jetty
Filed under Amsterdam, Backstage, Fashion, Featured Items
We were backstage at the SIS by Spijkers en Spijkers fashion show. Check out the looks, the hair & the make-up.
Front row Ado les scents Hyun Yeu – Amsterdam Fashion Week
Are you curious who was sitting front row at the fashion shows this week? Check the front row of the Ado les Scents fashion show on Thursday!





















































































