Frontrow day two – Amsterdam Fashion Week 2010

January 29, 2010 by  
Filed under Amsterdam, Fashion

On Thursday evening designers Mada van Gaans and Camilla Norrback presented their new collections. The show area was fully packed. And what everyone wants to know is, who was sitting frontrow? We photographed some of those (frontrow) people.

Goodiebag!? Mada van Gaans

January 29, 2010 by  
Filed under Amsterdam, Goodiebags

mada van gaans

The goodiebag we received at Mada van Gaans’ fashion show contained:


A Mada van Gaans bag

Two ball points – Toppoint

Color enhancer for blond hair – Redken


Folder – Ariane Inden

Estimated value: 5,-

Rating: 5

Mada van Gaans Amsterdam Fashion Week fw2010

January 28, 2010 by  
Filed under Amsterdam, Fashion, Featured Items, womenswear

While snake prints are very popular at the moment Mada van Gaans wisely continued using snakes as an inspiration for her show. After the Mythical Cobra show she presented last summer, her collection was now based on the Serpent Goddess.

The collection included some snake prints and lots of black designs. Yet we also saw some candy-colored pink passing by. Nice, remarkable and feminine shapes could be seen through a few puffy sleeves and some wide harem pants.

A few looks were enriched with accessories. We saw some great-looking hair decoration with beads in the shape of a heart, fur bags and shoes, which were way too high. Almost every model had difficulty walking in those shoes. Which resulted in none of the models walking very well.

Nevertheless Mada van Gaans showed a chic and sophisticated collection.
‘Bravo’, as one of the people from the audience shouted when Mada appeared.

Mada van Gaans & Blue Blood Catwalk Fashion Show FW09

January 31, 2009 by  
Filed under Amsterdam, Fashion

Dutch Fashion Awards 2008 nominees

November 8, 2008 by  
Filed under Amsterdam, Events, Fashion

Dutch Fashion Awards 2008 nominees: van Benthum, Mada van Gaans, G+N, Monique van Heist, Joline Jolink and Jeroen van Tuyl.

Tribute to Percy Irausquin before the nominees’ shows

Previous years winners: Klavers & van Engelen

Fashion is for Fashion People (AIFW)

July 25, 2008 by  
Filed under Amsterdam, Fashion Professionals, People

Dutch Fashion Foundation: Prelude AW09

January 24, 2008 by  
Filed under Amsterdam, Fashion

The fourth edition of Prelude was actually the unofficial kick start of Amsterdam International Fashion Week. This fashion-salon – initiated by the Dutch Fashion Foundation and Mercedes Benz – presents fresh, new Dutch fashiontalents. And we really experienced some fresh fashion! Like the debut of Sebastic, with his sensitive menswearcollection focused on shirts and pullovers in powdery colours. Sjaak Hullekes is also a promising mensweardesigner, with his tough collection were casual meets formal. Other contributors were Mada van Gaans (great dresses with beautiful ornaments), Conny Groenwegen (satin dresses & subtile knitwear) and Corné Gabriels. Now that’s a guy to watch! His weather-inspired menswearcollection was witty and stylish, especially those beautiful pullovers with digital prints of clouds, thunder and rain. He made us very happy!

Prelude Hullekes

Prelude Conny Groenewegen
Conny Groenewegen

Prelude Corne Gabriels
Corne Gabriels

Prelude Mada van Gaans
Mada van Gaans

Prelude Sebastic