Ado Les Scents Front Row Catwalk Fashion Show Amsterdam FW2012

January 26, 2012 by  
Filed under Amsterdam, Fashion, Featured Items, Frontrow

Are you curious who were present at the Ado Les Scents show? Check out our front row pics!

ADO LES SCENTS by HYUN YEU Preview Amsterdam Fashion Week

January 26, 2012 by  
Filed under Amsterdam, Fashion, Featured Items, Menswear

Fashion Brand Ado Les Scents will show it’s fall/winter 2012/2013 collection on today at 1.00 PM. Designer Hyun Yeu spoke with us about his brand new collection and how he came up with his inspiration.

“The name of my new collection is 1984, after the book written by British writer George Orwell. In this book he focuses on the Western world in the year 1984. People work in factories and live a said, colorless existence. This became my inspiration for the show.”

Hard work
“I came up with this 1984 theme, since I was having a lot of down energy. After years of working in the fashion industry I realized everything is really difficult. It is very hard work and sometimes fashion also feels like a factory, in which everyone is just making a small part.”

“I translated this down energy through monotone clothes, with hardly any identity. All items we designed look very similar. I used lots of black and grey and just a little bit of wine color. The collection is really about what menswear actually is. We will show about 22 looks. Since we have been to Florence and go to Paris right before the show our collection is already completed.”

“Though my inspiration is not so cheerful, I am very much looking forward to the show. I love showing my work to a broad audience and I like the vibe at Amsterdam Fashion Week. I enjoy working with a great team of models and hair & makeup stylists; it makes me feel fashion is alive. When we prepare for the show I also want everyone to have a really good time. Backstage preparations is not work for us; we are just enjoying. It’s like a holiday to us.”

Ado Les Scents by Hyun Yeu Amsterdan Fashion Week fw2010

January 31, 2010 by  
Filed under Amsterdam, Fashion, Featured Items, Menswear

Fashion designer Hyun Yeu presented his second menswear collection for fw2010. He named it Rain, while the clothes in this collection were meant to be worn (with a smile) on a rainy day.

The main character in the collection was a coat. We saw a fur coat, trench coats and some shiny silver and blue coats. A cashmere pea coat was so popular that couturier Frans Molenaar already bought it right after the show.

Hyun Yeu also showed some suits in orange black and some long woolly sweaters. We spotted them already the menswear collections in Milan and Paris, but Hyun Yeu presented some old fashion long Johns as well. They were worn with short tight jackets (with only one button) and blouses.

When we asked Hyun Yeu which item was his favorite he said: ‘All the outfits are my babies. I cannot pick one favorite, that’s like choosing between your children. I love them all.’

Besides the trench coat, we loved the pleated silk wool pants in his collection. They fit perfectly and were very well executed.
Actually they look too good to wear on a rainy day, if you ask us.