Blue Blood Catwalk Fashion Show SS10

The ambitious denimlabel Blue Blood showed a very remarkabel collection fridaynight. Eccentric personalities and memorable friendships inspired the designers, and Blue Blood-owner Steve te Pas referred at movies like The Royal Tennenbaums and The Darjeeling Limited. Family-ties, different personal styles and the focus at detail, uniforms and old luxury in those movies were important elements. Old luxury was translated into ripped and washed baggy jeans en vintage suitcases. Sailors and the see were recognized in the many red and blue outfits, shirts with prints of knots, shorts and sneakers. Avelon, the designer-collection of Blue Blood designed by Erik Frenken – had a universe theme with prints of nature, lightning, stars and planets. Result: a colorful collection, with a-symmetrical legwear, feathers, tunics at slim pants, beautiful flowing dresses and jumpsuits.

Made Catwalk Fashion Show SS10

Designer Miriam Flores launched her label Madé in 2005 and because of het clear vision and hard work her label grew at fast pace. The combination of Brazilian swing, the origins of the designer, and the Dutch down-to-earth attitude, her current home, makes for an ultra-feminine style with inspiring minimalism. In her collections, Miriam Flores takes Madé fans all over the world. For the summer of 2010, and for Madé’s first AIFW fashion show, Miriam went back to her Brazilian roots. The designer was born in Rio de Janeiro and therefore proudly carries the name ‘Carioca da Gema’. She still is a regular visitor of Ipanema, the hip jet set hang out of Rio and continues to be inspired by this famous neighborhood. She proposed a sophisticated, relaxed, unpretentious and uncomplicated look. Just like the people of Ipanema. And of course a natural sensuality, which has become a Madé trademark. The natural contrasts and many colors always unite in harmony.

Frans Molenaar Prijs 2009 Catwalk Fashion Show SS10

Today Dewi Sarah Pfeiffer, Jimmy Paul, Dido Yland and Hyun Yeu showed their collections at the Frans Molenaar Prijs 2009. Hyun Yeu won the price.

AIFW Impressions Pt. 2

Thijs Willekes over insecten en meubels

[youtube]http://www.youtube.com/watch?v=dPY-CpUUaCY[/youtube]

Ruud van der Peijl over relaties en sanitaire gewoontes

[youtube]http://www.youtube.com/watch?v=SWCyT0Ijjak[/youtube]

Angelique Westerhof about afterlife and cats…

Who: Angelique Westerhof

Where: Backstage at Amsterdam International Fashion Week

When: Wednesday, the 22nd of July

What: Angelique Westerhof tells us about afterlife and cats…

[youtube]http://www.youtube.com/watch?v=W7OfiiX1NDI[/youtube]

Streetwear Amsterdam SS10 Day 2

What are you wearing during Fashionweek? Your stiletto-heels, your latest Marni-dress or that vintage Chanel? Maybe we will spot you in Paris, Milan, New York or Amsterdam. During the fashionweeks we refresh our streetwear-category daily. We don’t judge, we’re not the fashion-police, we just enjoy fashion and your own personal style. Next stop: Amsterdam Fashion Week.

Daryl van Wouw Catwalk Fashion Show SS10

By Ivo Wiermans
Daryl van Wouw’s spring summer collection for 2010 offered his usual key-items: the one-shouldered shirts, sweat dresses, hoodies and other sportswear inspired items. Prints were graffiti-like, dominant colors were white, grey and black, with accents of lime and fuchsia.
For this collection Daryl van Wouw got inspired by the game itself. The many squares on a board game were translated into braided shawls and tops and at the end of the show into bold 3-dimensional cube dresses. Although the clothes looked sporty, there was something chic and exotic about this collection as well. Like the many fringes, converted into exotic bright-colored turbans or shirts turned into scarfs. Jackets and dresses made of layered black leather looked exquisite and took Daryl’s street fashion to a next level.
Some good old Levi’s were added to the outfits as well. The jeans (some in shocking lime) were ripped, deconstructed, torn apart and some inventively used as a jacket. Daryl en Levi’s turned out to be a perfect match.
The accessories were cheerful and elegant. Board game coins were used as bracelets and shiny earrings, creating an almost African look. There was also tribute to the late King of Pop: white socks and glitter shoes! ‘Beat it!’ seemed to be Daryl’s message for hard times to come.
Wonder how one can combine so many elements into a cohesive collection? Daryl knows how to play the game!

AMFI Catwalk Fashion Show SS10

By Ivo Wiermans
Students of Amsterdam Fashion Institute (AMFI) showed their seventh collection for the school’s label Individuals. The young designers presented a collection called LaLaLa. A title that perfectly described a series of fascinating pieces.
Besides the prints with LaLaLa, it was a collection with a true LaLaLa attitude. Strong and soft looking outfits were mixed, there were sharp looking artisanal white jackets with big shoulders. Some were knee-long, looking beautifully powerful. The Margiela-esque corsets made of leather ice-skateshoes in skin colors were attached to soft shirts, or mixed with skirts creating a confident look without being too severe. The golden leggings looked like armor All pieces were in soft colors – eggshell, skin, off-white – which gave the strong outfits an air of lightness.Sheer tops and pleated blouses covered more rigid pieces, making the outfits look not too serious. Evening dresses looked elegant, due to flowing materials. This collection proved that  hard-edge fashion can be comfortable and fragile at the same time.

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