Trend Report SS2013: Modern Grunge
Grunge is back in fashion and it has a slightly new identity. The modern way we express grunge is slightly more feminine, a little more colorful and perhaps therefore a bit more accessible too. Dries van Noten brought back the tartan print back to life and made it sexier by using it on sheer fabrics. Philip Lim gave his models a tartan print to go too as he tied it around their waists in a nineties kind of way. But there’s more to grunge than this Scottish check. Denim, dark leather, piercings and beanies are revived as well, mixed together in a lighter, more playful way then ever before. And though we still see a lot of black leather within this trend Saint Laurent and Lim proof even floral prints can portray grunge. And let’s not forget the grunge-inspired beauty; dark lips & eyes, super straight or funky frizzy hair. See our gallery for all spring/summer grunge inspiration and take a sneak peek at some of the fall/winter collections for even more on this theme.
Trend Report SS2013: Patchwork Pioneers
May 29, 2013 by Jetty
Filed under womenswear
So we’ve had the mixing bold (retro) prints and colors trend. Now it’s time to take it to another level. This season therefore is all about patchwork fashion items. Jackets, skirts and dresses made out of multiple – very different – fabrics sewn together. Though it’s more of a trend you’d usually associate with winter several designers (the patchwork pioneers) have been able to give it a fresh summer feeling. At Erdem light spring prints were combined with a leather snake fabrics. Antonio Marras mixed different fresh looking tweeds, army and floral prints together. Preen used colorful stripes and snake prints for his dresses and skirts. The designers at Proenza Schouler used snake skin for their patchwork too, as Rodarte experimented with a mix of colors, prints and materials. On the streets it was still a little too early to spot this patchwork phenomena (although the jersey sweaters with printed scarf parts are some kind of patchwork too). Yet once all girls are bored of their fully printed looks they’ll undoubtedly head into this direction.
Trend Report SS2013: Black Crows
May 27, 2013 by Jetty
Filed under womenswear
Although during fashion season the streets are usually filled with the most extraordinary dressed fashion show visitors, the rest of the year the bigger part of the fashion professionals dresses up in nothing but black. Good news for those people ’cause even this summer wearing all black is the way to go. Lanvin, Etro, Saint Laurent showed it. And of course Ann Demeulemeester, Yohji Yamamoto and Comme des Garcons stressed their darker side. Now you might find this ‘Black Crow-look’ (as Suzy Menkes described it) a little boring, fact is black is always right. Or like Yamamoto put it: “Black is modest and arrogant at the same time. Black is lazy and easy – but mysterious. But above all black says this: “I don’t bother you – don’t bother me”.” So keep that in the back of your mind when you’re selecting your full on black attire. And be sure to keep things interesting by mixing knits with mesh, cotton with sheerness and lace with wool for that unexpected 2013 twist.
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Trend Report SS2013: Subtle & Chic
May 24, 2013 by Jetty
Filed under womenswear
Trend Report SS2013: Sorbet Chic
They´re feminine, flattering and look so sweet you almost want to take a bite out of them. For this year too the international runways were filled with pastel shades. From vanilla and lemon, to blueberry and pistache; sorbet chic is the color way to go. Always part of the sweet tooth team Blugirl and Blumarine, but also Valentino and Chloé went for sheer, ruffled pastel looks. As Fendi (shades of salmon and mustard work so well together), Chalayan and Mulberry opted for a cleaner kind of look. And that´s exactly how we saw these pastel hues back on the streets; less feminine (away with the ruffles and the lace) and more structured (thick fabrics, masculine shapes). Surprising in a way, yet still very natural. Which flavours are you combining this season?
Trend Report SS2013: Japonism 2.0
Since a few seasons now designers seem fully focused on the far east. We’ve already seen collections with oriental shapes, techniques, materials and prints, but the Asian hype not over yet. For this season the Japonism is fashion is just taken to the next level with designers being divided into two Asian inspired worlds. The ones Emilio Pucci, Carolina Herrera, Altuzarra who opt for decorative designs, traditional techniques, bold prints and color. And the designers Etro, Stella McCartney, Prada, Marni that focus on shape and structure, introducing trouser suits, shirt dresses and architectural kimono shapes. Now you don’t need to go all the way (Geisha platforms, dragon printed dresses, Obi belts) like these designers to join the Asian celebration. Just invest in a subtle embroidered blouse or a chic kimono jacket. Mixing Japanese influences with your modern wardrobe pieces like they belong together in one look, that’s the trick.
Trend Report SS2013: Passive Active
May 17, 2013 by Jetty
Filed under womenswear
Looking like a top athlete without exercising, that’s this season’s active-passive trend. ‘Cause even though those Alexander Wang, CNC, DKNY and Philip Lim design appear super sporty, we’re afraid you can not even make a 100m run it them. All that sheerness, those cut outs and mesh fabrics of course breathe a sporty vibe, but construction-wise they might not survive a real exercise. Yet of course that doesn’t mean we won’t fully embrace those baseball style jackets, oversize sheer sweaters, large collars, hoodies and bright & white combining jackets. Add a cool leather cap (you’ve probably already scored one of those last winter) and a pair of limited edition Nike Air Max and release your inner sporty spice!
Trend Report SS2013: Checks Reinvented
This summer is all about graphics. And besides wide stripes checks have been revised by a large number of designers. It’s gone with the tame housewife checks, the rough lumberjack prints and the folkloristic tartans; this season checks are feminine, young, fun and modern. The chicest sheer examples were probably presented by Dries van Noten, who manged to perfectly blend colors, materials and floral prints in his summer looks. At Louis Vuitton, where even the catwalk was checked, they were the key aspect of the show. Sportmax and Chanel added some sheerness, Marni started mixing, Philip Lim went for fresh checks and floral accents. Then of course there were harlequin, pied-de-poule and tartan examples both on the runway and the streets. Whether it’s a checked suit or a lumberjack blouse tied around your waist; there’s no avoiding this trend. Checks please!
Trend Report SS2013: Graphic Sixties
Short dresses, graphic patterns, eye catching collars, lots of black & white and heavy make-up. The sixties revival was in full swing during the spring/summer 2013 presentations from the likes of Chanel, Louis Vuitton, Moschino and Cacharel. Yet it was out with the doll-ish look and in with the stronger modern sixties styles. Skirt lengths, color palettes and hairdos might have been inspired by the Mad Men era; this sixties girl is definitely more self conscious and streetwise than the girls back in the days. She is not afraid to add peep toe shoes, a giant pearl necklace or even try on a more masculine, boxy kind of ensemble. Her dresses are short yet comfortable. Her prints daring, perhaps even slightly man repelling. But this sixties girl doesn´t care. She dresses up for no one else but herself and is enjoying it to the fulliest.
Trend Report SS2013: Wow in White
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Countless fashion lovers dress head to toe in black every single day. A smart, safe style option you can never go wrong with. Now it seems there’s a pretty good alternative to all that black; fully dressing in white. Big brands like Chloé, Alexander Wang, Comme des Garcons, DKNY, Emilio Pucci, Givenchy, Jil Sander, Lacoste, Marni, Missoni and Rochas all picked up this positive, clean and summer proof trend. With looks ranging from tuxedo to sporty chic, from casual to more party inspired. The strongest SS2013 looks contain not only multiple white fashion pieces, but have different materials too. So mix your light knits with some crispy white sheer parts and add some jersey details along the way. Russian streetstyle sensations Mira Duma and Anya Ziourova have already been sporting this trend for a few seasons and it won’t be long till the rest of the world follows. Once you go completely white it just feels right.
