The Great Recession we’re all living through got Ralph Lauren thinking about the American power to deal with problems. He was inspired by the character of the worker, the farmer, the cowboy, the pioneer women of the prairies. Models in newsboy caps wore faded and torn oversized jeans with blue work shirts, patchwork overalls, and nightshirts in stripes, or sweet flowerprint dresses with white ankle socks and heels. It was cinematic, like most of Lauren’s collections. And it goes without saying that his vision is a romanticized one.
September 18, 2009







