Streetstyle icon: Jenna Lyons

July 2, 2015 by  
Filed under Streetwear

She has been named one of the most influential fashion people over the last few years. Why? 1. As creative director and president she had no small part in upgrading J.Crew from preppy into a stylish go-to for guys of all ages. 2. She made quirkiness the new hipster (who can actually do that?!) 3. We obviously adore her immens wardrobe and every single piece of it. It’s a little bit offbeat yet very feminine and cool. 4. We really liked her part in GIRLS, as she very convincingly plays Hannah’s boss as GQ editor-in-chief. We want a boss like that too. 5. If we could switch for one day with someone else, it would be Jenna. For sure. If only so we could wear all her clothes and live permanently in NYC.

She’s called ‘the woman who dresses America’. For some pretty good reasons. One of her most -if not the most- clients is First Lady Michelle Obama. Yes, pretty impressive indeed. And it all started with the ‘cardigan-gate’ in April 2009 when Michelle Obama stepped out in a cream-coloured ‘crystal constellation’ cardigan and started a knitwear riot. That same day the cardigan had completely sold out online, caused an endless waiting list and there was only one question to be answered that same hour: “Who’s that brand?” The Answer: J.Crew. The woman who caused all this fuzz: Jenna.

Besides giving others an envious wardrobe, it isn’t any news that Jenna has enviable style herself too. Her signature ‘borrowed from the boys’ looks have been on our fashion radar ever since we first spotted her. If anyone knows how to dress for fashion week, its preppy-with-a-twist-queen Jenna. The trick is to find a balanced mixture between boyish and female and expensive and cheap. And don’t be to perfect, something she praises Lena Dunham for. “I think she’s one of the most courageous women in television today, partially because of that—and she takes a lot of hits for it, too. She looks beautiful, but you can see her skin and you can see that she’s human. That humanness is something that we’re always striving for with J. Crew”, she explains to Into The Gloss. Jenna knows all about imperfections, as she was born with incontinentia pigmenti, a genetic disorder that led to scarred skin, patchy hair, and lost teeth, requiring dentures as a kid.

Some Jenna facts: her wardrobe counts 300 pairs of shoes. She has so many clothes, she needs storage spaces to actually stow it away. One of her indulgences is good underwear (we feel you Jenna). She seems to have an insane collection of ice cream in her fridge (we want to be her best friend). About three years ago her famous Moscot Mensch glasses became unintentionally her signature look, as she needed new glasses and the woman at the store suggested these. She wanted to work in fashion because of her Vogue subscription and her grandma who gave her a sewing machine. And we can’t thank her enough for that.

Trend Report SS15: The iPhone generation

July 1, 2015 by  
Filed under Featured Items, Streetwear

Bags. Shoes. Glasses. Accessories. Cats. Men. Oh yes, we women have enough important accessories in our lives. But there’s one more appreciated, overly used and crucial accessory that secretly made it’s way to our top priorities and it sometimes even wins over having a lovely (offline!)dinner with your date: our phone. Yes ladies and gents, it seems to be one of the most persistent and denied addictions these days.

When we go on the hunt for our favourite street style icons, crawling down the streets of the fashion capitals, our eyes come across hundreds of models, fashion editors and style influencers holding their phones like it’s their new it-bag they’ve just picked up from the store. Keeping it close to them like it’s matter of life and death, which is true (crossing the street while texting or calling on your bicycle) when it comes to the rapid world of fashion. That small boxy thing that we call our phones, nowadays stores our complete lives in it: phone numbers, pictures, videos, agendas, music, secret messages, important notes, creative ideas, not to mention the incredible amount of time we spent on posting every single bit of our utterly interesting experiences, foods and OOTD’s on social media. And we spent even more time on following our favourite fashion icons and editors.  Sometimes that often, that we seem to forget we actually also have a online life to live ourselves. So what about you? Are you still able to spend a day without your phone?

Streetstyle Icon: Helena Bordon

June 19, 2015 by  
Filed under Featured Items, People, Streetwear

She is the daughter of Donata Meirelles, former international director of the Sao Paulo boutique Daslu and current style director of Brazilian Vogue. So no wonder Helena Bordon simply breaths fashion and style. Not to mention she earned her fashion credits herself.. The Brazilian beauty is a designer (she recently designed a capsule jewelry collection for Brazilian company LOOL), an entrepreneur (she’s the co-founder of the high-street fashion chain 284 (think: Zara of Brazil)) and a blogger (helenabordon.com). She effortlessly matches her Fendi bag with her MiuMiu coat and Gianvito Rossi shoes. While she can look casual cool in J Brand jeans, James Perse T-shirts, and Tod’s flats. A perfect blonde do and a sunkissed skin to match. Helena is always in the mood for some color or print and loves to support local designers: “Every time I go to Paris Fashion Week I try to bring Brazilian designers with me—to introduce them to the world.” She documents those travels as well as fashion picks, favorite restaurants and stores on her blog and she curates an e-commerce section. Her style changes a lot, therefore Helena has had countless totally different streetstyle appearances. But she has made a name for herself and is recognized by fan and photogs in every fashion capital she visits. Mary Kate and Ashley Olsen, Kate Moss, Kate Bosworth and Miroslava Duma are some fashion ladies Helena would love to switch closets with. Yet with pieces from Chanel, Dior, Elie Saab, Prada and Peter Pilotto, we figure she has more than enough designer items to pick from herself. Now let’s drool over some of her coolest streetstyle pics…

Streetstyle Icon: Hanneli Mustaparta

When you type Hanneli Mustaparta in Google Search there’s no doubt you immediately get the sense this woman isn’t just someone who happens to be ‘just’ fashionable. Definitely not when you see her in line with other names like Leandra medine, Anna Dello Russo, Elin Kling, Chiara Ferragni and Miroslava Duma. And when you dive in even deeper, you will see she isn’t just a pretty face. Enter Hanneli Mustaparta — the Norwegian born model-turned-photographer, blogger and stylist who took the fashion world by storm.

Her razor-sharp cheekbones and long legs may already reveal her modelling potential. A career she began at the age of seventeen, but after realising that she was “never going to be a supermodel,” she turned the lens on herself. It all started out in New York in 2009 by taking some random pictures of herself and the outfits she was wearing on a daily basis and posting them on her blog Hanneli, where she posts a mix of street style photographs and self portrait shoots. But her taste for fashion and styling wasn’t so random after all as her personal style quickly gained worldwide attention from the fashion media -named by Vogue as one of the most influential bloggers- and before she knew it she became a highly acclaimed street style icon.

Her perfectly styled outfits turned her into a popular staple for street style spreads, but it’s hard to put her in a box as her style is constantly transforming from day to day. She’s a true fashion chameleon who can pull off anything, no matter what colour, fabric or silhouette or which city she’s staying. She switches easily between Scandinavian minimalism, boyish ensembles and romantic flowerpower, combining her favourite fashion labels such as Acne, Prada, Burberry, Miu Miu, Jil Sander, Lover, Mulberry, and Calvin Klein.

In a funny matter, her huge popularity took her into the modelling business again, as she starred in the Diesel Black Gold summer campaign (2013) and appeared on several magazine covers from ELLE to Cosmopolitan. Hanneli, she may not be a Supermodel, but you’re most definitely looking at a Superblogger.

Streetstyle Icon: Leandra Medine

Ever since she first appeared in the international fashion scene Leandra Medine has been the most obstinate blogger out of the bunch. On a daily base she updates her blog The Man Repeller with a vibrant mix of style reports and personal anecdotes. The latest fashion trends and updates can be found there too, but don’t expect anything too serious. Leandra likes a humorous approach, which we can clearly see in her quirky streetstyle looks.

Leandra doesn’t wear designer clothes just to look pretty and show off. She likes to communicate her vision on fashion as well. Therefore she’s not your average blogger model, although she has been the face of Uniqlo and Vero Moda. She even walked a Rebecca Minkoff fashion show. All brands who appreciate Leandra’s quirkiness, just as much as her followers and visitors do.

As if her blog and social media channels aren’t enough for her to let people hear her voice the brunette blogger even wrote her first book; Seeking Love, Finding Overalls. Fun to read, like you’d expect from her. Just as fun as her Style.com video’s are in which she tackles fashion dilemma’s as well as certain do’s and don’ts while rocking the latest designer looks.

Original, quirky outfits which always have the power to draw your attention to them. Like a Tory Burch tule skirt matched with an oversized Philip Lim turtle neck. Or a pair of super flared Tibi jeans. Leandra has an eye for detail too. She parades in Chanel clogs, Prada turbans and Balenciaga belts. Her looks are chic and fashion forward, yet she doesn’t take herself too seriously. Plus, she doesn’t care if she looks hot (for men; Man Repeller) or not, she just wear what she likes and we love her for that.

Streetwear Amsterdam Denim Days Blueprint 2015

When denim lovers come together you finally see the diversity of denim and the many ways people wear it. True blue.

 

Streetwear Amsterdam Denim Days Kingpins Show

All denim-lovers and -addicts are gathered in Amsterdam these days. Amsterdam has turned blue during the Amsterdam Denim Days. The Kingpins Show was the first in a series of events and shows.And of course we spotted all shades of blue.

Streetfashion Paris Womenswear FW2015, Day 7

What are you wearing during the fashion weeks? Your Burberry-boots, that vintage Dior or your latest Celine coat? Maybe we’ll spot you in Paris, Milan, New York or Amsterdam. During the fashion weeks we refresh our streetwear posts regularly. We don’t judge, we’re not the fashion-police, we just enjoy fashion and your own personal style. Next stop: Paris Fashion Week fall/winter 2015. This was the last day of a busy fashion-season. Hope to see you around in other cities soon!

Streetfashion Paris Womenswear Fw2015, Day 7

March 11, 2015 by  
Filed under Featured Items, Paris, People, Streetwear

What are you wearing during the fashion weeks? Your Burberry-boots, that vintage Dior or your latest Celine coat? Maybe we’ll spot you in Paris, Milan, New York or Amsterdam. During the fashion weeks we refresh our streetwear posts regularly. We don’t judge, we’re not the fashion-police, we just enjoy fashion and your own personal style. Next stop: Paris Fashion Week fall/winter 2015.

Streetfashion Womenswear Paris FW2015, Day 6

March 10, 2015 by  
Filed under Featured Items, models, Paris, People, Streetwear

What are you wearing during the fashion weeks? Your Burberry-boots, that vintage Dior or your latest Celine coat? Maybe we’ll spot you in Paris, Milan, New York or Amsterdam. During the fashion weeks we refresh our streetwear posts regularly. We don’t judge, we’re not the fashion-police, we just enjoy fashion and your own personal style. Next stop: Paris Fashion Week fall/winter 2015.

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