Jef Montes Amsterdam Fashion Week fall/winter 2016

No ordinary fashion show for Jef Montes this time around. The designer turned his collection presentation into a true spectacle. Perfect silver dresses just melted right off the models bodies as on the catwalk they came in contact with water. It was as if the water destroyed everything, turning the designs black or just making them disappear. The ephemerality of fashion captured in a fashion show, delevering Jef’s clear statement about the current state of the fashion industry in which empty hypes and a certain (too fast of a) pace are determining. Whether fashion is dying or crashing, fashion as we know it has come to a turning point. A clean slate for Jef Montes who now officially and for everyone at the Gashouder to see dissolved (resolver in Spanish) his designs. Leaving us with nothing but the naked (literally) truth, purity and love.