Summertrend 2012: Sugarsweet

Say goodbye to all the color blocking and screaming colors this summer, because it’s time to soften it up a little. It’s absolutely clear that for this summer the great designers were a little nostalgic. They went back in time and got inspired by the late forties and fifties, which results in loads of swirling skirts and dresses, high waists and cat-eye sunglasses. But the title role on the stage definitely goes to the pastel shades.

Pale blue, soft pink, light yellow, white, lilac, mint green: sweet and girly it is.  And you can even wear them all together. For sure, it was Miuccia Prada who had set the tone (and not for the first time) with her Prada ‘sweetness’ collection. But also Louis Vuitton, Chanel, Chloe, Jill Stuart, Christopher Kane, Marni and Yves Saint Laurent showed us their softer side.

With the biggest retailers who picked up this trend right away, it won’t be difficult to create this look yourself. You can take this look to the highest level like Prada does, mixing the ice cream-shades with some stunning embellishments, flower prints and fifties shades. For a more sophisticated and modern look it’s better to choose a streamlined silhouette without any finery or use pastels as an eye catching detail in a white and crispy design.

Eva Dusch