The collection of Claes Iversen in 10 words. Sculptural. Feminine. Elegant. White. Black. Camel. Strong. Mature. Modern. Futuristic.
That was quite a packed front row at the openings show of Claes Iversen at the first day of Amsterdam Fashion Week. So it seems not everybody is having his or her holiday yet. We spotted Lonneke Engel, Stacey Rookhuizen, Fiona Hering and Frans Molenaar amongst others. But take a look yourself!
Tonight Claes Iversen presented us with a mix of different styles and collections. He opened the show with several minimalistic, sober grey looks, followed by rich, colorful floral designs and ended with more dramatic styles in shades of grey and coral.
Throughout the collection he showed some of his previously designed details and re-introduced some ‘old’ success numbers like the price tags (which were lasered this time) and butterflies he once presented. Claes even recreated half of his iconic rose dress from 2007 and used it has one of his final items. Plus a suit jacket was brought back to live in several different fashion pieces.
Different periodes melted together; sixties flairpants and floral prints clash with all American football influences, which include strong shoulders and sportswear inspired details.
See all the highlights come together in this mind blowing spring/summer fashion show.
After a few super feminine, glamorous collections designer Claes Iversen decided to opt for a slightly darker, tougher fall winter feeling. In de Oude Kerk in the city center of Amsterdam, yet another great and unique show area picked by the Danish designer, he presented his new range of clothes he has worked on for the last six months.
Inspired by a tea cup turned upside down Claes came up with beautifully shaped dresses and coats. They portrayed feminine silhouettes in contrast with lots of volume at the upper body.
More contrast came in the dynamic between masculinity and femininity, gorgeous highly embroidered, items versus minimalistic pieces and dark shades like burgundy, deep green and black combined with light, fresh tones like orange, white and mint.
Still the overall dark feeling came through in every single look, emphasized by the models’ dark lips, their hair in their faces and long, black leather gloves. It felt kind of Gothic (good match with the show location), yet Claes managed to still keep it beautiful.
He surprised us by presenting a white smoking as a wedding‘dress’ and a suit jacket as an evening gown. He woke us up by showing something different than just beautiful and feminine. Yet he stayed true to his detailed craftsmanship and his excellent taste. Hats off for Claes for taking a risk, but not taking it too far.
After having traveled through all four fashion capitals in the past few weeks, last night the fashion circus arrived at it’s final destination: Amsterdam. It was Claes Iversen’s show which brought Dutch celebs and fashion professionals together at Zuidpark on Thursday evening.
Inspired by a small group of women, who seem to have everything in the world Claes came up with a whole lot of elegant dresses, duo colored pants, sheer skirts and detailed blouses.
Crosses seemed a big theme in the show, in which models walked on a cross-shaped catwalk. They were used as embroideries on skirts, short jackets and long evening dresses, varying in shape and color.
A poppy print (in white and orange/red) was used in many of the couture-like designs as well. It beautifully mixed in with the rest of the color palette (many whites, cardinal, cyon).
Huge (filled) shoulders and large bows (on the models’ chests) gave the designs a more structured look.
Going through Claes’ Tweets of the past few weeks we learned not everything in the design process went as smoothly as the designer had hoped. But on Thursday night, when everything just came together, there was no sign of all of that. I was just a perfect presentation of a graceful, beautifully made and positive spring/summer collection.
At the Claes Iversen fashion show we saw a lot of butterflies. They were there on the clothes, the models hair and they even ended up in our goodiebag. Other products in that bag were from L’oréal, the sponsor of the show and Martini, who served some nice cocktails during the night.
Key ring – Martini
Shampoo – 250 ml – L’oréal
Hairspray – 300 ml – L’oréal
Mascara – Maybelline
Lipstick – Maybelline
Folder – Vondel Hotels
Estimated value: 20,-
On Tuesday fashion designer Claes Iversen presented his spring/summer collection for next year. He chose the Felix Meritis building (a meeting place for art, culture and science) in Amsterdam as his show location; the perfect spot for a fashion show.
To the sound of piano’s the first model appeared in the round show area. She wore a white dress embroidered with hundreds of butterflies. Even her braided hair had butterflies in it. While the model was waiting to start her runway walk, small butterflies came falling down from the ceiling.
Those butterflies appeared to be the theme of the show. For Claes they represented the passing of time, beauty and fragility. They were everywhere; attached to skirts and dresses, but also in yellow and white prints (and even in our goodiebag!). Though the butterflies were something new for Claes, they reminded us of the post-its he’d used is a previous collection.
Apart from butterflies Claes showed a lot of pleats in his summer collection. He designed pleated skirts, dresses and tops. Other show stopping items were several detailed corsets, made with lots of patience and combined with, for example, a pleated or a feather skirt. The sand-shaded jumpsuits and trench coat-inspired jackets were a little more save, but just as stylish.
Overall the collection was beautifully made, pretty wearable and feminine. The color palette existing of hues of beige and sand, mixed with coral/salmon pink, turquoise and light yellow seemed perfect for spring. And hats off to the styling team who combined nude-colored knee stockings with high heels, waist belts, eye-catching clutches and gorgeous hair.
This year we pay attention to the goodiebags we receive at every fashion show. Although they’re called goodiebags, not everything that’s inside is really a goodie. Therefore we review the bags we receive during the Amsterdam Fashion Week and estimate their value.
At the end of the week we’ll announce the winner of our Goodiebag Contest. Check it out!
Non by Kim
The goodiebag we received at the NON by KIM fashion show contained:
Hair conditioner – Redken
Gift voucher 5 euro – Lensworld
Folder – Aluminium Chair
Liv magazine – Volvo
Estimated Value: € 1,-
The goodiebag we received at the SUPERTRASH fashion show contained:
Mirror and hairbrush – Styletoday
Bag – I Love Fashion News
Soap – Gamila Secret
Energy shot – Dagravit
Chocolate – Australian – 250 gram
Magazine – Supertrash
Snack – Fruit & Crispy – 10 gram
Color activating treatment – Redken – 50 ml
Candle – Supertrash
Home fragrance sticks – Rituals
Body Cream – Aveda – 25 ml
Mascara – Maybelline
She – energy drink
Supertan – 12 ml
Mentos – Aqua kiss
Scrub glove – Pure
Voucher for a pair of Porsche sunglasses
Estimated value: € 250,-
*We would really love to give the goodiebag a 9, yet while we didn’t receive one we changed it into a 6.We were dissapointed about the fact that not everyone at the show received a goodiebag. All first two rows got one, except us, sitting in section C. Did they ran out of goodiebags, did some people steal them before the show started or do journalists just don’t get one?
Dear Olcay Gulsen, we hope we will receive one of your great goodiebags at your next show.
The goodiebag we received at CLAES IVERSEN’s fashion show contained:
Ultra-straight balm – Redken
Mascara – Maybelline
Estimated value: € 8,-
Claes Iversen’s collection called Le Petite Femme was indeed a very feminine collection. We saw lots of ruffles and shiny kristall flowers.
Claes showed some great designs in which heavy winter fabrics were mixed with transparent organza. From under some skirts and dresses was a transparent layer visible. A checked skirt was matched with a floralprinted blouse. All blouses had a small cute collar.
The collars in this collection were bordeaux red, gold, pink and navy blue.
At the ending of the show a model appeared in a white wedding dress full of price tags. But not only the dress, also the model’s face and the veil of the dress had price tags added to them.
We already heard a lot of people saying Claes’ collection was great and we couldn’t agree more.
For his new ss 2010 collection Claes Iversen found inspiration in surreal elements and the work of Rene Magritte. Classic menswear represents the hard, businesslike reality that’s a contrast towards the ever changing feminine forms. The Post-It-form is like Magritte’s apples, fishes and pipes – you’ll find it throughout the collection as a graphic element or as a symbol of connecting different techniques.