WOMENSWEAR TREND SS2016: Ponytail Plus

May 24, 2016 by  
Filed under beauty, Fashion, Trends


Sure, the clothes are very important during fashion week. But no finishing business without the hair. A woman prizes her hair over anything else. It’s like a big cream cake that needs some strawberries to top it off, right? Luckily, the majority of hair and beauty trends are surprisingly easy to pull off (woohoo!), like the upgraded ponytail.

We know the classic ponytail for years and years now. It’s something our mothers loved giving us to dress up with. Nothing new about that. But this season we see many different spins on this golden oldie. Because same shit, different day, it makes you bored out of your mind. The great thing about ponytails is that it’s pretty easy to DIY and still make you look completely different ánd sophisticated. So how to upgrade the usual ponytail? You have several options. According to Oscar de la Renta and Dior, add a classic fabric accessory ASAP. Just a simple ribbon around it can do the trick. Want something more classy and high fashion, opt for Balmain’s high, slick variation. And Marni, Miu Miu, and Chanel only had one important question: why stick to one when you can have two? Bring in the double tails gals! Although it’s a risky look, because it might result in something really girly and youthful, there are enough examples of how to pull it off as an adult. And with the daring make-up looks and likewise attitude, it wasn’t even close to girlish. It was actually le freak c’est chic.

5x fun and unexpected ways to use your eyeliner

December 17, 2015 by  
Filed under Fashion, Trends, womenswear

Last time we had some red lipstick fun for the lip girls. But if you’re more of an eye kinda gal, this is the season to go bold (or go home) and make the ultimate look-at-me-now statement. The powerful graphic eye ruled the catwalk for this winter and goes far beyond the usual suspects. Inky black smudged onto the inner corners of the eyes, ‘brushstrokes’ of black liner on the upper lid or comma-shaped lines emphesizing your almond shaped eyes. Don’t be afraid to colour outside the lines. It may feel a little overdone for during the daytime or at the office, but it’s definitely worth trying if you want to step up your eyeliner game. Make sure to keep the rest of your face quiet and natural, so your eyes can do the talking.

Mary Katrantzou FW16

Mary Katrantzou FW16

Henry Holland FW16

Henry Holland FW16

Proenza Schouler FW16

Proenza Schouler FW16

DKNY FW16

DKNY FW16

Rochas FW16

Rochas FW16

Beauty Trend Report FW2016: If you’re a lip girl…

December 8, 2015 by  
Filed under beauty, Fashion, Featured Items, Trends

I’m sorry, but did we just hear a sigh over there? A slightly annoyed sigh, breathing ‘here we go again, red lips bla bla’. Red lipstick doesn’t sound all to ground-breaking these days. But let’s not judge so quickly, shall we? Cause aren’t we as women just lucky bastards that we get to wear red lipstick every season, adding some extra something something to ourselves. Something that makes every woman slightly more attractive, sexy and elegant. That adds a little colour and sparkle to our sometimes hung-over pale faces (especially after last night during winter) and is the perfect compagnon to any nighttime (NYE!)event. For some it’s even a signature that really pulls us together. And if you’re not much of an eye girl, a red lip is your second best option. And the best part: it’s easy to recreate at home (bingo!). The only extra thing we need to do for now is tap into our 90’s mood again (I know it’s been long) and choose how deep and dramatic we’re prepared to go, because it can go quite deep this season. Follow Carolina Herrera’s and Donna Karan’s lead with Berry lips, or plum black lips as seen at Marc Jacobs. And what about a vivid crimson pout like Phillip Lim’s models? Tip: skip the red lipliner and use a clear lip pencil instead.

Beauty Trend Report FW2016: Flushed, dewy skin

December 3, 2015 by  
Filed under beauty, Fashion, Featured Items, make-up, Trends

One of the biggest -and trickiest- beautytrends for this fall concerns our skin. Our white canvas, the one we get to paint so many times. Like true Picasso’s we paint it every single day, even on our most natural days. You can use the most beautiful and bright colours and the most expensive make-up, but without a proper background you’re getting nowhere. And that’s where this one come’s in; dewy, toned-down skin. When it comes to radiance it’s very precise this time, only the high plains of the face. A semi-glow, like you’ve just been doing a very heavy and sweaty yoga glass. Like you’re shining from the inside out (which we hope you do). And the good thing is: it’s not too hard to pull it off ones you know the tricks. It’s all about hydration, good cleaning in the morning and before going to bed (otherwise it’s baaaad behaviour!) and the right use of sheer foundation. A touch of cream blush to create a natural flush to your face and cheeks to finish it off. Look at all this bright faces at Jason Wu, Stella McCartney and Chloe. Who doesn’t want to look like this on a daily basis? So let’s just all quit yoga and get this thing going.

Summertrend 2012: (no) eyebrows

They have an underestimated role when it comes to our facial expression, but if we think about it they are hugely important: eyebrows.  For decades this particular part of our face has known some strong trends: very thick, ultra thin, bleached or penciled. And also this summer the eyebrow is playing a star role when it comes to beauty.

It can go two directions. We’ve seen the bleached variant, spotted at Yves Saint Laurent, Gucci and Rick Owens.  A daring look spotted already last season. But mostly spotted is the exaggerated eyebrow, on the catwalk of Donna Karan, Proenza Schouler, Moschino and Max Mara.  They look well framed and brushy but natural, like Hollywood stars Audrey Hepburn and Elizabeth Taylor back in the days. You can make it even more obvious using a thick eyebrow pencil.

Maybe it’s time to stop plucking your brows and see how this heavy one suits you.

(Eva Dusch)