G-Star Catwalk Fashion Show New York FW2010

Since Liv Tyler is the face of G-star’s new campaign she, of course, had to attend the label’s fashion show. But she wasn’t the only celeb that turned up. Kelly Osbourne, Natasha Bedingfield and Peaches Geldof were there too to watch the most colorful G-star collection ever.

Though we normally see several different shades of denim, this time there were lots of colors. The bright yellow, green and blue surely made the collection look like fun.

A male model in a thick yellow coat and a matching yellow hat looked like a fireman who just stepped out of a cartoon. And on all of the jackets cheerful bright-colored contours of pockets were clearly visible.

With items like overalls, colored hats and gloves and checked pants it was clear the Dutch denim label didn’t take itself too seriously this time.

Naturally all crazy and oversized items were combined with some good denim designs. Pants, shirts, overalls and shorts were presented in different hues of blue.

And although G-star is known as a denim label, denim didn’t seem the most important aspect of the collection as it was overshadowed by all the color-blocking outfits.